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Tim Calkins—Marketing

Tim Calkins is clinical professor of marketing at the Kellogg School of Management. He teaches marketing strategy, the most popular marketing elective class in the Kellogg MBA program. Tim also teaches biomedical marketing, one of the few courses available in the world focused solely on marketing issues in the pharmaceutical and medical-device industries. Tim is academic co-director of Kellogg's branding program. He teaches in many of Kellogg's executive education programs including the Executive Development Program and Kellogg Management Institute.

Tim received the 2006 Lawrence G. Lavengood Outstanding Professor of the Year Award, the top teaching award at the Kellogg School of Management.

Tim joined the Kellogg faculty in 1998 as adjunct assistant professor of marketing. He became clinical associate professor of marketing in 2002 and assumed his current position in 2006.

In addition to teaching at Kellogg, Tim works with major corporations around the world on marketing strategy and branding issues. His recent clients include Eli Lilly, Abbott, Bausch & Lomb and Pepsi. Most of his consulting work is done through Class 5 Consulting, a marketing consulting firm.

Tim is co-editor of Kellogg on Branding. He has written numerous teaching cases, all focused on marketing strategy and branding. His most recent cases include Crestor, MedImmune: FluMist Introduction and Eli Lilly: Xigris.

Tim has been quoted in such publications as Business Week, Newsweek, USA Today, Advertising Age and The New York Times. He has appeared on television stations NBC, CBS, ABC, Fox and CNBC.