NRCA CEO Reid Ribble will be the opening speaker for the Masters of Local Marketing webinar for roofing contractors April 7 at 10 a.m. CDT.
Organized by marketing and advertising research firm Borrell Associates Inc., the free webinar will address what drives sales; how the COVID-19 pandemic has affected it; forecasts for 2021; and how much a typical roofing company spends on marketing—and where they spend it. The webinar also will include a 25-minute panel discussion with roofing contractors to discuss what works and what does not.
